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The planned AFM’s Super Bowl LVII campaign will rely on generative AI to increase viewers’ engagement.
WPP’s inclusion in this year’s index acknowledges the company’s continued implementation of best-in-class.
After a challenging year, Meta’s latest earnings report suggests that brighter days may lie ahead as the company adopts “Year of Efficiency” theme for its management in 2023.
Coca-cola Zero Sugar is reaching out to Gen Z through influencers from six different corners of the globe. This is in an effort to promote
Artificial intelligence and robotics are two technologies that are rapidly changing the world as we know it. Together, these technologies have the potential to revolutionize
Paper cups have become famous for many businesses and consumers due to their convenience, affordability, and sustainability. However, the waste generated by paper cups in
The 2023 Global Marketing Trends report from Deloitte offers guidance for business leaders and marketers facing uncertainties in the coming year. The report highlights four
Are you looking to create an effective content marketing campaign? If so, then you’ll want to make sure you consider these five key strategies. From
M&M’s has announced in a teaser ad that it will rename its candy inspired by its new spokesperson actor Maya Rudolph
Learn about the evolution of content marketing from traditional techniques to modern digital strategies. Discover how visual content, personalization, and interactive elements can improve engagement and conversions. Understand the importance of authenticity in building trust and loyalty with consumers. Stay ahead of the game by exploring future trends in content marketing, such as the use of AI and virtual reality.
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